Top 5 Beauty Retail Apps on iOS in Mexico Q3 2024

In the third quarter of 2024, the top beauty retail applications on the iOS platform in Mexico showcased varied performance metrics, with download numbers and active user trends painting a picture of user engagement in the beauty sector.

SEPHORA from Sephora MX saw an interesting trajectory in weekly downloads, which spiked to approximately 15.2K towards the end of September. Throughout the quarter, weekly active users fluctuated, beginning at roughly 98K and peaking at around 135K by the end of the period.

Bath and Body Works México maintained a consistent download pattern, with numbers fluctuating between approximately 1.4K and 2.9K over the quarter. Unfortunately, data on active users was not available for this app.

Natura Latam exhibited a steady download trend with a slight increase at the quarter's conclusion, reaching around 1.4K downloads. Active user data was not provided for this app during the period.

IPSY: Personalized Beauty from Ipsy experienced a gradual increase in weekly downloads, peaking at approximately 1.3K at the end of September. Active users showed a gradual upward trend, starting at about 10.8K and increasing to around 13.2K by the end of the quarter.

Dossier Perfumes recorded download numbers that hovered around 600 to 900 throughout the quarter, with a slight spike to nearly 1K mid-September. Active user data was not available for this app.

These insights, sourced from Sensor Tower, highlight the dynamics of user engagement and app performance in Mexico's beauty retail sector during Q3 2024. For more detailed analytics and insights, Sensor Tower provides comprehensive data offerings.